BNO’s entrepreneurs are bold, creative, and ready for anything
1. Entrepreneurship is a creative act.
Associate Creative Director Kelly Dress points to the strong correlation between entrepreneurship and creativity: “In the process of creative thinking and brainstorming, you are problem solving for anything. That kind of quick thinking and ideating outside of the box is the essence of success for ourselves and our clients.”
2. Empathy sparks creativity.
Our experiences as business owners make us much more responsive to the challenges our clients are facing. “As I sit across the table and listen to them,” says Creative Director John Shanley, “I understand the responsibility and weight on their shoulders, as I’ve felt that responsibility myself.” Beverly Thomas, VP of Marketing, adds, “Working in a boutique agency allows us to work very closely with our clients at a strategic level. I can actually ‘feel their pain.’ That makes me better prepared to deliver pragmatic solutions that produce measurable business results.”
3. For best results, collaborate.
Early in her career, CEO Trista Walker heard a great piece of advice. “Being an entrepreneur means you have to be 100x more collaborative,” she recalls. “Surround yourself with the smartest, most creative people you can find and listen to them.”
“Sure, I have tons of ideas—but I can’t tell you how many times a colleague has made my idea way better or saved me from making a misstep.”
4. Being an entrepreneur can boost your creativity.
5. We see blue skies instead of parking lots.
“Some entrepreneurs imagine a world with a new invention or service and make it happen,” says Walker. “Others see a better way to do something. And some see—and seize—the opportunity to be their own boss and make their own way. The most successful entrepreneurs are willing to put themselves out there every single day. They risk failure and emotional and financial capital, knowing that some ideas may fall flat and others will soar.”
6. The best entrepreneurs are dreamers and doers.
Our entrepreneurial work ethic means that we bring our bold, passionate, and collaborative selves to work every day. Curious to learn more? Reach out to us today.
